Careers
Senior Product Marketing Manager
San Francisco (Hybrid)
CYGNVS is a purpose-built, first-of-its-kind guided cyber crisis platform designed to allow users to prepare for, practice for and respond to cyber incidents with confidence. Founded in 2020, the innovative start-up has not only discovered product-market fit but is also embarking on an exciting period of scaling up. Our company culture is a perfect blend of productivity and enjoyment, prioritizing the growth and development of our talented employees as part of a high-achieving team. We are in search of exceptional professionals to join our journey and contribute to the success of our event-driven, secure core platform. At CYGNVS, youโll be immersed in a dynamic, challenging environment, working alongside a highly skilled global team to shape our platform and empower organizations to navigate a more prepared, cyber crisis-ready world.
Location: San Francisco Bay Area (Remote for now and require frequent in-person meeting)
About the Role
We are seeking a hands-on Product Marketing leader to drive how we position, communicate, and win in the market. This is a high-impact role, ideal for someone who thrives in ambiguity, moves fast, and enjoys building from scratch. You will play a critical role in shaping how the market understands our platform and enabling our sales team to win competitive deals.
What You'll Do:
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Own and define core messaging and positioning to clearly differentiate our platform in the cybersecurity market
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Translate complex cybersecurity capabilities into simple, compelling value propositions for CISOs, security leaders, and enterprise buyers.
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Continuously evolve messaging based on market feedback, competitive dynamics, and product innovation.
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Own the strategy and execution of high-impact content including product collateral, technical white papers, blog posts, customer presentations, and sales enablement materials
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Build and maintain a competitive intelligence program, including win/loss insights, market tracking, and ongoing field feedback
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Develop content that reflects deep domain expertise and credibility in the cybersecurity industry.
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Partner closely with Sales to ensure messaging and competitive insights are effectively used in deals and continuously refined based on field feedback
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Develop actionable battlecards and cheat sheets for sales and partners that illustrate clear differentiation and positioning vs. competitors.
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Manage analyst relations to shape market perception and strengthen company positioning with key industry influencers
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Partner with Product to define and execute go-to-market strategy for new features and releases
What We're Looking For:
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Minimum of 5 years of product marketing experience
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Must have 2+ years of startup experience (Seed - series B/C)
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Experience in cybersecurity space strongly preferred
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Exceptional writing and content creation skills.
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Strong experience with competitive analysis that directly impact win rates.
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Experience in supporting enterprise B2B sales cycles
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Experience in training/enabling sales and partners.
Location & Work Requirements
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Must reside in the San Francisco Bay Area
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Remote but require frequent in-person meetings
Benefits
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Competitive compensation
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401(k)
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Comprehensive healthcare coverage
Weโre looking for someone who is eager to grow, contribute, and make a real difference in this niche space. If youโre excited about this opportunity - apply now and we'll be eager to talk to you!
To apply for this role, send your resume to mission@cygnvs.com.